The history of Lego is the story of Ole Kirk Christiansen, a carpenter who started making wooden toys during hard times, and his son, Godtfred, who turned the company into a leader in the toy industry through innovation and the creation of the Lego system of play. Despite setbacks, including fires and financial struggles, the company continued to grow and expand, culminating in the opening of Billund airport and the creation of Legoland. The Lego brand is known for its commitment to quality and endless possibilities for creativity and imagination.
1. Lego was started by a skilled and hard-working carpenter named Ole Kirk Christiansen.
2. Ole's original business was a carpentry company, but he eventually got into making wooden toys.
3. The company struggled financially at times, but eventually found success with their wooden toys.
4. Lego started producing plastic toys in addition to wooden toys.
5. The production of plastic Lego bricks eventually became the focus of the company.
6. The Lego system of play, which allowed for endless creative possibilities, was a groundbreaking concept.
7. Lego eventually built an amusement park called LegoLand.
8. The company places a strong emphasis on quality and innovation.