Why Some Japanese Women Pay for Sex - Summary

Summary

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**Title:** Sexual Services for Women in Japan (Josei/Fuzoku)

**Key Points:**

1. **Increasing Popularity**: Sexual services for women in Japan are gaining popularity, known as "Josei" or "Johu".
2. **Services Provided**: Typically involve massage, non-penetrative sexual acts, and emotional connection (e.g., "boyfriend experience").
3. **Penetration is Rare**: Not usually offered due to Japanese laws; focus is on other intimate experiences.
4. **Client Demographics**:
* Young and curious women exploring their sexuality.
* Older, inexperienced women seeking safe introduction to sex.
* Married women in sexless relationships seeking fulfillment.
5. **Unique Aspects**:
* Women often seek "boyfriend experiences" and emotional connection.
* Some therapists offer counseling services.
6. **Market Size Estimates**: Vary widely, from $40 million to $400 million (about 1% of the market for male-oriented services).
7. **Growing Acceptance**: Increasing popularity attributed to women embracing their desires and a less judgmental society.

Facts

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**Facts about "Josei" (Sexual Services for Women in Japan)**

1. **Definition**: "Josei" (or "Johu") in Japanese refers to sexual services for women.
2. **Breakdown**: "Josei" means "women" (, *jo*), "for" (, *yo*), and "sexual services" (, *fuzoku*).
3. **Abbreviation**: "Josei" is sometimes abbreviated as "Johu".
4. **Service Providers**: Typically, men offer these services and are called "therapists".
5. **Booking Methods**: Services can be booked via Google (website) or social media (notably Twitter).
6. **Cost**: Sessions typically cost around a couple of hundred dollars per hour.
7. **Meeting Arrangements**: Clients can meet therapists at a love hotel, have them visit a hotel or home, or meet outside.
8. **Services Provided**: May include bathing, massage, sexual touching, oral sex, hugging, kissing, or holding hands for a "boyfriend experience".

**Legal and Operational Aspects**

9. **Penetration Legality**: Penetration is illegal in the context of sexual services in Japan, for both men and women.
10. **Agency Policies**: Agencies typically do not allow penetration to comply with the law.

**Client Demographics and Motivations**

11. **Diverse Client Base**: Women of all kinds use these services, with no single defining characteristic.
12. **Common Categories**:
* **Young and Curious**: Exploring sexuality.
* **Old and Inexperienced**: May include virgins seeking safe experiences.
* **Married and Sexless**: Women in sexless marriages seeking fulfillment.
13. **Reasons for Choosing Paid Services**:
* High standards for partners.
* Difficulty finding skilled or compatible partners.
* Desire for specific experiences or types of partners (e.g., handsome men).

**Market and Societal Aspects**

14. **Market Size Estimates**: Range from $40 million to $400 million annually, with the latter being about 1% of the market size for men's sexual services.
15. **Popularity Trend**: Use of these services is becoming more popular among women.
16. **Societal Shift**: Increased acceptance of women embracing their sexual desires contributes to the trend.

**Therapist Success Factors**

17. **Popularity Pre-Requisite**: Many successful therapists were already popular with women before offering services.
18. **Alternative Path**: Having good social media skills, especially on Twitter, can help attract clients.