The Food Theorists channel is exploring the mysterious world of Omega Mart, a real-life supermarket in Las Vegas created by the arts and entertainment group Meow Wolf. The store is full of strange and quirky products, and its website and social media presence hint at a deeper lore. The theorists delve into the story of Omega Mart's parent company, Dram Corp, and its CEO Cecilia Dram, who has taken over the company from her father Walter. Cecilia's plan is to harvest the "human element" from customers and use it to create a magical substance called Source, which can be infused into products to make people addicted to them. The theorists suspect that Cecilia's ultimate goal is to create a being made entirely of Source, named Marin, who may be the key to unlocking the secrets of Omega Mart. The theorists plan to visit the store in person to uncover more clues and explore the mysterious world of Omega Mart.
Here are the key facts extracted from the text:
1. Omega Mart is a real physical supermarket located in Las Vegas, next to the "big gorilla".
2. Omega Mart is the creation of an arts and entertainment group called Meow Wolf.
3. Meow Wolf is based out of Santa Fe, New Mexico, and was established in 2008.
4. Meow Wolf has been creating interactive and immersive experiences since 2008.
5. The first Omega Mart was created in 2009 and was like a "glorified indoor yard sale".
6. Meow Wolf rented a space in 2012 and created a fake Omega Mart store, which people thought was real.
7. The current Omega Mart in Las Vegas was opened in 2020.
8. Omega Mart is a permanent store located in Area 15, Las Vegas.
9. The store is filled with purchasable products that are "a tad bit off".
10. The store has a slide that customers can ride down, with Omega Mart employees cheering them on.
11. The slide has a sign that says "Thank you for adding your human element to the Source".
12. Omega Mart's website has a link to buy tickets, a corporate video, and a page with job listings.
13. The website also has a page for employee login and a link to a website called "Dram Corp".
14. Dram Corp is the parent company of Omega Mart and was founded by Walter Dram.
15. Walter Dram announced his retirement in 2020 and named Kaz Matsumura as his successor.
16. However, Cecilia Dram, Walter's daughter, took over as CEO instead.
17. Cecilia announced a new initiative to use customers' "human element" to create a new product.
18. The initiative involves using a substance called "Source" to create products that can fulfill customers' desires.
19. The Source is a physical manifestation of desire and can be used to create living creatures.
20. Marin, a character mentioned in the video, seems to be a creation of the Source.
21. There are codes throughout the store that spell out "It was my daughter's wish".
22. The store has a journal with notes from employees that hint at the use of Source to create living creatures.
23. The journal also mentions a "side door" that is not accessible to customers.
24. The store has a portal that leads to an alternate world called the "Forked Earth".
25. The Forked Earth is a mysterious place with its own unique environment and creatures.