A social experiment was conducted where an individual, dressed as a homeless person, attempted to purchase an iPhone 13 in Colombia to observe people's reactions. Despite some initial neglect from the salesperson and unfriendly reactions from others, the individual was eventually served. They interacted with other customers and staff, discussing smartphones and their features. The individual aimed to use the phone for music video production and mentioned financial recovery. The experiment concluded with the individual successfully purchasing an iPhone 13 and receiving a phone number from another customer, highlighting no significant negative bias based on appearance.
1. The experiment took place in Colombia.
2. The person conducting the experiment was dressed as a homeless person.
3. They went to a store to buy an iPhone 13.
4. The store only sold Apple products.
5. The person was shown various iPhone models, including the iPhone 7, iPhone 8, iPhone 11, and iPhone 13.
6. The iPhone 7+ cost $1,800,000 COP.
7. A Xiaomi 8 Pro cost $750,000 COP.
8. The iPhone 13 cost $5,000,000 COP.
9. The person was given a 1-year warranty for the iPhone 13.
10. The store where the experiment took place was called iSolution.
11. The store was located on the second floor, local 21-94.
12. The person was able to negotiate a discount with the salesperson, but ultimately did not get one.
13. The person asked the salesperson for her phone number and they exchanged contact information.
14. The person invited the salesperson to eat with him after she finished work.
15. The person left the store with a smartphone and a phone number.