The individual, named Doobie Duke Sims, initially had no background in fashion or business. They stumbled into the world of streetwear design by answering a Craigslist ad and taught themselves the craft through YouTube. Starting as a small operation in 2020, they steadily grew their clothing brand, Snow Milk, by selling at various locations, eventually employing 11 people. The clothing is often made from upcycled materials for cost-effectiveness and sustainability. Sims' approach is driven by creativity and the desire to create unique, imperfect art. Their goal is to eventually sell the clothing brand while prioritizing happiness over money in their decision-making.
Here are the key facts extracted from the text:
1. The person's name is Doobie Duke Sims, and they are 42 years old.
2. Doobie Duke Sims earned around 278 thousand dollars last year designing streetwear in New York City.
3. Doobie Duke Sims grew up in Bensonhurst, Brooklyn, which fueled their creativity.
4. They started their clothing business, Snow Milk, in 2020.
5. In 2021, they sold their clothing in Washington Square Park, initially making $300 in a day.
6. By 2021, they managed to make up to $900 in a day.
7. In 2022, they faced some issues with the parks department and began selling at street fairs, festivals, and markets.
8. Doobie Duke Sims has 11 employees with a weekly payroll of $10,000 and pays around $3,000 for space use.
9. Their day-to-day tasks include various operational duties, including printing and making clothes.
10. They prefer upcycled clothing for their designs due to cost-effectiveness and environmental reasons.
11. Screen printing is their chosen method for creating clothing designs.
12. They aim to number their clothing items, emphasizing collectibility, with the count reaching up to 14,000.
13. Snow Milk's clothing is unique and imperfect, embracing progress over perfection.
14. They prioritize customer preferences in design decisions.
15. Doobie Duke Sims now makes financial decisions to support their family.
16. Their short to midterm goal is to sell the clothing brand completely.
17. Their decisions are driven by happiness rather than money, keeping excitement contagious in their sphere.
Please note that these facts are based on the provided text and do not include opinions or subjective statements.