The video is a food theory episode where the host discusses the history and controversies surrounding the Oreo cookie. He starts by asking viewers how they eat their Oreo cookies, then delves into the history of the Oreo and its rival, the Hydrox cookie.
The host explains that the Oreo was a rip-off of the Hydrox, a sandwich cookie that was released in 1908. The Oreo was made to look like the Hydrox, even down to the name "Oreo" as a jab at the Hydrox. The host also reveals that the Oreo was initially considered non-kosher due to its original recipe that included lard, which is not kosher.
The host then discusses how the Oreo managed to overtake the Hydrox in the mid-1950s, becoming the best-selling sandwich cookie. However, the Hydrox had one advantage: its recipe was kosher. In 1994, Oreo decided to go kosher, a move that cost them tens of millions of dollars. The host suggests that this move was not only about ice cream but also about putting their old rival, Hydrox, out of business.
The host also reveals that since 2015, Hydrox has been hidden behind Oreo packages in grocery stores, which he attributes to Oreo's parent company, Mandalas International. He suggests that Mandalas International is responsible for product placement in grocery stores, which is why Hydrox is often hidden or out of place.
The host ends the episode by suggesting that Hydrox could regain its popularity by going back to its roots and using the original recipe, which includes non-GMO ingredients. He also suggests that Hydrox could advertise as a healthier alternative to Oreo.
1. The video is titled "Food Theory" and is hosted by a YouTuber who goes by the name "theorists".
2. The YouTuber is discussing the history and controversy surrounding the Oreo cookie.
3. The Oreo cookie was allegedly a rip-off of the Hydrox sandwich cookie, which was released by the Loose Wiles Biscuit Company in 1908.
4. The Oreo cookie was not kosher until 1994, when it underwent a costly kosherization process.
5. The YouTuber mentions that the Oreo cookie's parent company, Mandalas International, has been accused of manipulating product placement in grocery stores to favor Oreo over its competitor, Hydrox.
6. The YouTuber suggests that Hydrox could potentially regain its market share by going back to its roots and producing a healthier version of its original recipe.
7. The YouTuber is sponsored by HelloFresh, a meal kit delivery service, and promotes their offer of 12 free meals to new customers.
8. The YouTuber's video ends with a call to action, encouraging viewers to use the code "food theory 12" at checkout on HelloFresh's website to get 12 free meals.