The video is a makeup tutorial by James Charles, a popular YouTuber and makeup artist. He is introducing his new brand, Painted, which launched that week. The video is a full face of makeup using products from the new brand, demonstrating their versatility and potential for a full face of makeup.
Charles starts by mixing a foundation using his new paints, expressing his excitement and a bit of nervousness about the challenge. He discusses the texture of the paints, which are silky and creamy, and how they fully dry down to a matte finish. He also mentions that they are water-resistant and do not smudge or budge.
He then moves on to the concealer, mixing in a bit more white to create an under-eye concealer. He also discusses how the white can be used as a base. He then moves on to contouring, blending in some cold brew and flaming (orange) for a warm look.
Next, he adds a bit of color with some blush, using Pinky Promise for a dolly pink blush. He then moves on to eyebrows, using a combination of cold brew and ink (black paint) to create a defined brow.
For the eyes, he recreates a look done by one of his makeup artists, Caesar, on their model, Kenny. He uses star stickers as guides to create a winged liner look, mixing white, blueprint, and yellow to create a nude lip color, and finally, he applies a lip liner using cold brew.
Throughout the video, he answers questions from viewers, discusses the shipping situation, and expresses his excitement about the results of the challenge. He concludes by showing the final makeup look, expressing his surprise and excitement at the results.
1. The video is hosted by James Charles, a popular YouTuber known for his makeup tutorials.
2. James Charles has just launched a new brand, Painted, which includes a variety of makeup products.
3. The products from Painted have already been shipped and should be received by viewers soon.
4. The video features a full face of create paint, which James is applying to his own face.
5. James is mixing a foundation with a pinky undertone, using colors like red, white, and blue.
6. The paints are water-resistant, creamy, and fully dry down in about 30 seconds.
7. The paints can be used for various makeup steps, including contouring, brows, and blush.
8. James is also applying a lipstick color that he mixes from cold brew and pinky promise.
9. The Painted brand is available for worldwide shipping.
10. The products are currently only available on the Painted website and not in physical retail stores.
11. James is excited about the potential for future colors and consistencies in the Painted line.
12. James is considering doing a video where he uses the paints to paint on a canvas.
13. James is applying eyebrows using a sharp brush and a mix of cold brew and ink.
14. James is attempting to recreate a complex makeup look featuring white and blue ombre liner.
15. James is using a variety of brushes from Painted, including the J2, J5, and Stacks brushes.
16. The nudie lip color James creates is a mix of cold brew, pinky promise, yellow, and white.
17. James is applying the lipstick color with a little bit of cold brew for a lip liner effect.