The streamer Pokimane has been involved in a controversy surrounding her new snack company, Mina's, which sells healthy cookies called Midnight Minis. The controversy centers around the high price point of the cookies, with a 4-pack costing $28, or $7 per bag. Many have pointed out that the cookies are similar to another product, totsy Midnight Cookies, which are cheaper and offer more product. Pokimane has responded to criticism by calling people who can't afford the cookies "broke," which has been met with widespread criticism. Many have pointed out that Pokimane's wealth is built on the backs of her audience, and that shaming them for their financial situation is a bad business move. The controversy has sparked a wider discussion about the ethics of influencer marketing and the responsibility of streamers to their audience.
Here are the key facts extracted from the text:
1. A streamer named Pokimane has started a snack company called Mina.
2. The company sells healthy cookies, specifically "Midnight Minis".
3. The cookies are priced at $28 for a four-pack, which works out to $7 per bag.
4. The ingredients in Mina's Midnight Minis are similar to those in Totsy Midnight Cookies.
5. Totsy Midnight Cookies were sold in Costco for $10 per bag, with 14 oz of cookies per bag.
6. Mina's Midnight Minis contain 4 oz of cookies per bag.
7. Pokimane has been criticized for the high price point of her cookies.
8. She responded to criticism by saying that people who can't afford the cookies are "broke".
9. This response has been met with further criticism, with many considering it to be rude and out of touch.
10. Pokimane's wealth is largely due to her streaming audience, who have supported her through donations and ad revenue.
11. Pokimane has previously criticized another streamer for shaming their audience over financial issues.
12. Pokimane's new snack company has been met with a mixed response, with some people criticizing the high price point and her response to criticism.